Sony Ericsson Xperia Play Will Boost all Android Games Developers
Sony Ericsson Xperia Play Will Boost all Android Games Developers
21 March, 2011
Sony Ericsson
The Xperia Play is just around the corner and ahead of the launch you can expect Sony Ericsson to be talking the handset up of course, but they are doing a wee bit more than that. In an interview with TechRadar Dave Hilton, the head of Marketing for Sony Ericsson in the UK, he made the claim that the Xperia Play is actually a means to improving gaming across Android as a whole, not just a single game centric handset:
"Its a means to an end for us, but improving the quality of Android gaming as a whole is definitely a part of what we are doing."
Thats a big claim to make, but to be fair there is some truth in it. Android, on the whole, hasn't been a great platform for gaming, certainly not when compred with iOS, which has tended to attract the bigger and better titles so far. Sony Ericsson have been working closely with Google and various game developers like EA, Gameloft and Sony of course, to make sure that the Xperia Play is a bona fide gaming machine in its own right.
The side effect of that effort is that Android games a competent gaming machine and that in turn brings some serious attention to Android as a gaming platform. The Xperia Play is launching with around 50 titles available and more are in the works. That alone qualifies this as the single biggest boost Android gaming has received since ever.
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